How To Add Personalized Content to a Mailing
If you have a mailing built, but would like to show specific content to specific users, this can be done easily, using Konvey’s built-in custom HTML attributes functionality.
For example, perhaps you have a recurring newsletter that includes directions to your business, but you would like those directions to be based on contact profile information, like State. This is very easy to do, provided the profile field is configured to only have one value for any given state – for example ME , instead of allowing other options like Maine , me , Me. or other alternatives.
A combination of Konvey’s konvey-switch , konvey-switch-when and konvey-switch-default attributes may be used to specify content for specific states, as well s the default content to display for all those who don’t match those values (if desired).
That’s it – easy as that!